Welcome to South AfricaBSH Home Appliances (Pty.) Ltd. is a subsidiary company of the BSH Hausgeräte GmbH, a group with worldwide operations, which posts annual sales in year 2007 in excess of 8,8 billion euros.
Founded in 1967, as a joint venture between Robert-Bosch GmbH, Stuttgart, and Siemens AG, Berlin and Munich, BSH offers major domestic appliances, consumer products and domestic technology. The last ten years have seen BSH grow at a dramatic rate. Starting with 13 production sites in three countries, it has expanded its activities to encompass 43 factories in 14 countries in Europe, the USA, Latin America and Asia. Including its worldwide network of sales and customer service companies, BSH now encompasses over 70 companies in 40 countries, with more than 39,000 employees. The group headquarters are located in Munich.
With a combination of class, distinction and quality underpinned by innovative technology, domestic appliances from Bosch, Siemens and Gaggenau are leading a mini revolution in modern family life in South Africa. The country offers a challenging trade environment with some sectors of the country experiencing very high living standards while a portion of the population does not have this privilege. This means that the market share that BSH in South Africa targets is not very large, the good news is however that this segment is growing all the time.
BSH Home Appliances (Pty.) Ltd. is based at central headquarters in Johannesburg, Gauteng with branches in Cape Town, Port Elizabeth and Durban. Sales, and service functions are available countrywide with finance and marketing departments located at the Johannesburg Head Office. BSH in South Africa also represents the SADC region which includes countries such as Mozambique, Zambia and Angola. Around 60 persons are currently employed by the company nationwide.